The new site was going to refine the delivery of information, conglomerating several sections of the previous site and optimising copy. A key consideration was improving the way that their numerous projects were listed, not only through layout but also with the addition of a live filter for the posts.
The look and feel of the site was an important consideration. The new site needed to reflect the company's professionalism, but also stand out amongst the competition. Through the use of repeating visual themes and purposeful use of stylised visual elements the content of the site is lifted.
The new site is easy to navigate, messaging is clear and content is presented naturally on the page.